Дахин хэвлэлт: 2nd edition Гаралтын мэдээ: London Macmillan Business 1998
Шифр: 65.290-2 D 72. Номын сан: Бизнесийн Сургууль (1).
Бэлэн (1).
Товч агуулга:
Incorporating several important changes in both the theory and practice of sales management, this work's coverage includes more emphasis on managing sales operations than on the management of sales personnel.
