Henerson M.E.
How to Measure Attitudes - Америк Sage Publications 1987 - 185
An introduction to the measurement of attitudes and attitude change Essential preliminary questions Selecting from among alternative approaches to collecting attitude information Finding an existing measure Developing your own measures: attitude rating scales Developing your own measures: interviews Developing your own measures: Observation Developing your own measures: Sociometric instruments Validity and reliability of attitude instruments Summarizing analyzing and displaying the data
080393131x
Attitude -testing
How to Measure Attitudes - Америк Sage Publications 1987 - 185
An introduction to the measurement of attitudes and attitude change Essential preliminary questions Selecting from among alternative approaches to collecting attitude information Finding an existing measure Developing your own measures: attitude rating scales Developing your own measures: interviews Developing your own measures: Observation Developing your own measures: Sociometric instruments Validity and reliability of attitude instruments Summarizing analyzing and displaying the data
080393131x
Attitude -testing