Ingram, Thomas N
Sales management Analysis and decision making - 9 ed - 378 28 cm
Цахим номын сан 51
Includes bibliographical references and index. 2020-02-18, Цахим номын сан-1, худалдан авсан, үнэ 849 000, Хаанаас-EBSCO
The new 9th edition of Sales Management continues the tradition of blending the most recent sales management research with real-life "best practices" of leading sales organizations. The authors teach sales management courses and interact with sales managers and sales management professors on a regular basis. Their text focuses on the importance of employing different sales strategies for different consumer groups, as well as integrating corporate, business, marketing, and sales strategies. Sales Management includes current coverage of the trends and issues in sales management, along with numerous real-world examples from the contemporary business world that are used throughout the text to illuminate chapter discussions.
Англи хэл дээр,
9781138858022 (hardback) 9780765644510 (pbk.)
economics business economics sales & selling management marketing
658.8/1
Sales management Analysis and decision making - 9 ed - 378 28 cm
Цахим номын сан 51
Includes bibliographical references and index. 2020-02-18, Цахим номын сан-1, худалдан авсан, үнэ 849 000, Хаанаас-EBSCO
The new 9th edition of Sales Management continues the tradition of blending the most recent sales management research with real-life "best practices" of leading sales organizations. The authors teach sales management courses and interact with sales managers and sales management professors on a regular basis. Their text focuses on the importance of employing different sales strategies for different consumer groups, as well as integrating corporate, business, marketing, and sales strategies. Sales Management includes current coverage of the trends and issues in sales management, along with numerous real-world examples from the contemporary business world that are used throughout the text to illuminate chapter discussions.
Англи хэл дээр,
9781138858022 (hardback) 9780765644510 (pbk.)
economics business economics sales & selling management marketing
658.8/1