Van der Wagen, L.
Event management for tourism, cultural, business, and sporting events.- - New Jersey.: Pearson, 2005.- - 296 p.
Дансны дугаар: БС-6294
Event Management is packed full of true to life examples of events across the nationillustrating all the skills needed to become a successful event manager. From this book readers will learn how to design, plan, market, and stage an event. In addition, readers will learn how to manage staff and staffing problems and to ensure the safety of everyone involved. Topics will also discuss what is needed for legal compliance, risk management, financial control and successful event evaluation. Topics include: Size and types of events; Event teams; Concept and design; Feasibility; Legal compliance; Event marketing; Sponsorship; Promotion; Financial management; Risk management; Planning; Protocol; Choosing
English
978-0-13-114938-5
economics special events- planning management
Event management for tourism, cultural, business, and sporting events.- - New Jersey.: Pearson, 2005.- - 296 p.
Дансны дугаар: БС-6294
Event Management is packed full of true to life examples of events across the nationillustrating all the skills needed to become a successful event manager. From this book readers will learn how to design, plan, market, and stage an event. In addition, readers will learn how to manage staff and staffing problems and to ensure the safety of everyone involved. Topics will also discuss what is needed for legal compliance, risk management, financial control and successful event evaluation. Topics include: Size and types of events; Event teams; Concept and design; Feasibility; Legal compliance; Event marketing; Sponsorship; Promotion; Financial management; Risk management; Planning; Protocol; Choosing
English
978-0-13-114938-5
economics special events- planning management