Kellogg on advertising & media The Kellogg School of Management
Kellogg on advertising and media
Edited by Bobby J. Calder
- Hoboken, N.J. John Wiley & Sons 2008
- xi, 292 p. ill. 24 cm
ГФ 16641, БС 5971
Англи хэл дээр,
9780470119860
advertising media planning market research business advertising
ГФ 16641, БС 5971
Англи хэл дээр,
9780470119860
advertising media planning market research business advertising